SAP BTP Doesn't Compete with Hyperscalers - And That's the Point!

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SAP BTP Doesn't Compete with Hyperscalers—It Complements Them

There’s a common misconception that SAP Business Technology Platform (BTP) competes with hyperscaler services like AWS, Microsoft Azure, or Google Cloud. But in reality, SAP BTP is not here to replace them—it’s here to enhance them. BTP acts as a unifying layer that connects your SAP and non-SAP applications, making cloud integration seamless across multiple environments. Instead of choosing one or the other, businesses can leverage the strengths of both.

The Power of Collaboration

SAP BTP is designed to work with hyperscalers, not against them. It provides integration, automation, and data management capabilities that help enterprises make the most of their cloud investments. Whether you're using AI services from Azure, big data processing on Google Cloud, or compute power from AWS, SAP BTP ensures that your core business processes remain connected, optimized, and secure.

Moreover, many enterprises already use multi-cloud strategies, blending hyperscaler solutions with SAP applications. BTP makes this easier by offering a harmonized framework for data, security, and analytics. This means companies don’t have to worry about fragmented architectures or disconnected workflows.

Why This Matters for Your Business

By leveraging SAP BTP in conjunction with hyperscaler services, companies gain scalability, flexibility, and operational efficiency. Rather than spending time trying to make disparate systems talk to each other, BTP enables seamless connectivity so businesses can focus on innovation, automation, and business outcomes.

At Redfig, we specialize in helping businesses integrate SAP BTP with their existing cloud strategies, ensuring they get the best of both worlds. Whether you need custom development, automation, or improved analytics, we can help you unlock the full potential of SAP and hyperscaler services together. 🚀

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Matthew Reddy

Co-Founder and CTO of Redfig Matt is originally from Chicago and is currently based in Barcelona. He has a strong background in various technical and functional SAP and was an early proponent of SAP HANA Cloud Platform / Cloud Platform / Business Technology Platform (BTP)

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